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Client: DSW Shoes Warehouse

Production Company: Onion Labs

Market: Online content (director's cut)


Owning great shoes won't make you a better pet owner. But it can come in handy when it's time to say goodbye.


I was really excited to work on this project because 1) I love animals and 2) I love shoes.


The content itself was very dark and I didn't want the comedy to get lost, so I tried to make our main character lovable, and I wanted the spot to have a very upbeat feel to it. I really enjoy the tonal difference between the score and the footage, as I think that is where a lot of the comedy comes from.

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